Case study solution – starbucks and exclusivity

I. Introduction
A. Overview of Starbucks
Starbucks is a global coffee company with over 31,000 stores in more than 80 countries. It was founded in Seattle in 1971 and has grown to become one of the largest coffee chains in the world. Starbucks is known for its premium coffee blends and exceptional customer service, as well as its commitment to ethical and sustainable sourcing practices. Continue reading