Case study solution – byju’s – a leader in edtech

I. Introduction
A. Overview of Byju’s
Byju’s is an Indian edtech company that was founded in 2011 by Byju Raveendran. It is a popular platform that offers interactive online learning courses and programmes for school students. Byju’s is known for its innovative teaching methods and has become a leader in the edtech industry. The company has been able to attract investors from around the world and has seen tremendous growth in recent years. Continue reading

Case study solution – procter & gamble – “double down’ strategy during covid-19 pandemic”

I. Introduction
A. Overview of Procter & Gamble
Procter & Gamble (P&G) is a global consumer goods company headquartered in Cincinnati, Ohio. The company produces and sells a wide range of household and personal care products, including Tide detergent, Crest toothpaste, Pampers diapers, and Gillette razors. P&G’s products are sold in more than 180 countries worldwide, and the company has a market capitalization of over $300 billion. Continue reading