MBA Case Study – The Alibaba Group

I. Introduction
A. Overview of the Alibaba Group
The Alibaba Group is a multinational technology conglomerate based in China. It was founded in 1999 by Jack Ma, and has since grown into one of the largest e-commerce companies in the world, with a diverse portfolio of businesses that includes online marketplaces, cloud computing, digital media, and more. Continue reading

MBA Case Study – Sony’s Battle for Video Game Supremacy

I. Introduction

A. Overview of Sony

Sony Corporation, founded in 1946, is a Japanese multinational conglomerate corporation with its headquarters in Tokyo, Japan. Sony is a leading manufacturer of electronic products and services including televisions, smartphones, cameras, gaming consoles, and audio equipment. Sony is widely recognized for its popular gaming consoles, including the PlayStation series. Continue reading