Case study solution – starbucks and exclusivity

I. Introduction
A. Overview of Starbucks
Starbucks is a global coffee company with over 31,000 stores in more than 80 countries. It was founded in Seattle in 1971 and has grown to become one of the largest coffee chains in the world. Starbucks is known for its premium coffee blends and exceptional customer service, as well as its commitment to ethical and sustainable sourcing practices. Continue reading

Case study solution – byju’s – a leader in edtech

I. Introduction
A. Overview of Byju’s
Byju’s is an Indian edtech company that was founded in 2011 by Byju Raveendran. It is a popular platform that offers interactive online learning courses and programmes for school students. Byju’s is known for its innovative teaching methods and has become a leader in the edtech industry. The company has been able to attract investors from around the world and has seen tremendous growth in recent years. Continue reading

Case study solution – procter & gamble – “double down’ strategy during covid-19 pandemic”

I. Introduction
A. Overview of Procter & Gamble
Procter & Gamble (P&G) is a global consumer goods company headquartered in Cincinnati, Ohio. The company produces and sells a wide range of household and personal care products, including Tide detergent, Crest toothpaste, Pampers diapers, and Gillette razors. P&G’s products are sold in more than 180 countries worldwide, and the company has a market capitalization of over $300 billion. Continue reading

MBA Case Study – Netflix

I. Introduction
A. Overview of Netflix
Netflix is a subscription-based streaming service provider that offers a wide range of television series, documentaries, feature films, and original content across various genres and languages. Founded in 1997 by Reed Hastings and Marc Randolph, the company has grown to become one of the largest and most influential players in the streaming industry, with over 200 million subscribers in over 190 countries. Continue reading

MBA Case Study – The Alibaba Group

I. Introduction
A. Overview of the Alibaba Group
The Alibaba Group is a multinational technology conglomerate based in China. It was founded in 1999 by Jack Ma, and has since grown into one of the largest e-commerce companies in the world, with a diverse portfolio of businesses that includes online marketplaces, cloud computing, digital media, and more. Continue reading

MBA Case Study – Sony’s Battle for Video Game Supremacy

I. Introduction

A. Overview of Sony

Sony Corporation, founded in 1946, is a Japanese multinational conglomerate corporation with its headquarters in Tokyo, Japan. Sony is a leading manufacturer of electronic products and services including televisions, smartphones, cameras, gaming consoles, and audio equipment. Sony is widely recognized for its popular gaming consoles, including the PlayStation series. Continue reading

MBA Case Study – Nike Considered: Getting Traction on Sustainability

I. Introduction

A. Overview of Nike
Nike is a multinational corporation that designs, develops, and markets athletic footwear, apparel, and equipment. Founded in 1964, Nike is one of the largest and most recognized brands in the sports industry, with a presence in over 190 countries.

B. Importance of sustainability in the fashion industry
The fashion industry is one of the most polluting industries globally, with significant environmental and social impacts. As consumers become more conscious of their environmental footprint, sustainability has become a critical issue for fashion companies to address. Companies that fail to incorporate sustainable practices risk losing consumer trust and market share.

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